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20 Sep 2017

Żubrówka launch in Kazakhstan

Roust Group, world’s second largest vodka producer, is pleased to announce that Żubrówka has launched in one of the major export markets of the Company — Kazakhstan.

The Żubrówka launch took place on the 20th September in Almaty, the largest city in Kazakhstan, and was attended by representatives from federal retailers, key HoReCa venues and the distributor team.

Guests were treated to a brand immersion, hosted by Brand Ambassador Dmitry Bunin from the Ukraine. His engaging presentation included Żubrówka’s rich heritage and Polish provenance. Dmitry’s extensive experience in mixology and expertise in strong spirits helped the audience appreciate the legendary brand to the full. Samples of each of the products — Żubrówka Bison Grass, Biala and Zlota — were served neat and in signature cocktails.

About Russian Standard Corporation

Russian Standard Corporation is Russia's most successful global consumer company with business interests in vodka, wine, spirits distribution, banking and insurance. Privately-owned and employing more than 12,000 people, Russian Standard is headquartered in Russia with operations in Europe, the United States and Asia. The Founder and Chairman of the Board of Directors of Russian Standard Corporation is Roustam Tariko.

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